Go International Standout – One year on brochure for UUKi campaign

UUKi is the international arm of Universities UK, representing UK universities and acting in their collective interests globally

The brief

In 2017 we designed the logo and launch materials for the Go International (#GoIntl) Stand Out campaign which aims to double the % of UK students studying, working or volunteering abroad by 2020. Kenroc were commissioned to design a new 2018 booklet to celebrate the first year of the campaign and highlight its successes.

The solution

We designed a 16-page square format document that updates the campaign’s achievements in its first year. 83 universities have signed up to the campaign and committed an action to increase student mobility. Many of these pledges are highlighted as case studies in the booklet. We used infographics, key statistics and the bold campaign colours to produce a dynamic impactful layout.