Moorfields Eye Hospital
Moorfields Eye Hospital NHS Foundation Trust is the leading provider of eye health services in the UK and a world-class centre of excellence for ophthalmic research and education.
Moorfields Eye Hospital NHS Foundation Trust is the leading provider of eye health services in the UK and a world-class centre of excellence for ophthalmic research and education.
The brief was to produce banner stands and leaflets to promote their apprenticeship opportunities to both an internal and external audience. The materials would be taken to career fairs and training events and would clearly show the progressive pathway an apprentice can develop depending on experience and aspirations.
We designed a separate pull-up banner stand and leaflet for the internal and external audiences. A pathway infographic was developed to show different entry points depending on experience and qualifications. Strong staff imagery was used to maximise appeal to the wide audience.
Find out more about Moorfieds Apprenticeship programme